Korea Data

The unique shirt symbolizes Team Jumbo-Visma's realized dream after their 2022 Tour de France victory and encourages everyone to hold on to their own dreams. A combination of performance, inspiration and fairytale storytelling in one unique garment!

The cyclists of team Jumbo-Visma climbed the ...

Did you know that only 11% of people recognize the Coolblue whistle as Coolblue? That sounded strange to me. In this article we will find out how this is possible, and how you can prevent the same fate.

Last September, Unravel Research, in collaboration with Byron Sharp and Niels from TAMBR ...

Once you’ve compiled your list of potential podcasts, it’s time to reach out to the hosts. It’s important to show them what you can contribute to their podcast. Read up on the topics covered in previous episodes and think about how you can be a valuable addition.

A targeted email is the best ...

There are already quite a few brands that have fully dived into phygitals. Nike launched the virtual “OurForce 1” collection on its blockchain platform SWOOSH . The reason for setting up this platform according to the brand:

Those champions athletes and serves the future of sport by creating a new ...

Retention figures should often even form the basis. The margin that you make as a retailer when you sell a television or a pair of shoes will in many cases not differ much from competing retailers who sell the same. However, when the customer orders something from you 6 times a year, and does not ...

The past year was again characterized by a lot of unpredictability. There were also many surprises in the economic field. In a time with a lot of unpredictability, it is quite a challenge to venture into predictive economic forecasts. Nevertheless, these forecasts - certainly this year - should not ...

An MMM gives you insight into how much each marketing expression and channel contributes to sales and how much investment is needed per marketing expression and channel. An MMM helps answer various questions.

What does the optimal use of a channel look like?
What is the impact if the investment in ...

Peep is CEO of Wynter, a B2B SaaS platform focused on testing and improving your messaging . Within that spectrum, he shares interesting lessons and insights almost daily.

Where to follow: LinkedIn Page Peep .

7. Liz Willits | Knowledge area: demand generation
Liz is one of the top voices on ...

People often visit events because they want to gain knowledge. So share this knowledge, be a thought leader: someone you should go to if you want to know more about certain themes. For example, talk about the industry, the target group, the current market or about the trends and developments in your ...

The event app is already a personal guide for visitors on the day itself, helping them check in, view the program, give feedback, answer questions from speakers and get to know other visitors. An important function within the event app is an interaction tool, which allows you to test hypotheses ...