
A relevant image and a short note will suffice. You can also introduce future products and services at the end of your email. 2) Celebrate a holiday – especially a random one Send a holiday-celebrating email and thank your customers for their support throughout the year. This would be even cooler if you sent an email on a non-official holiday, like Star Wars Day. These are great times to surprise and impress your loyal customers when they least expect it.
By sending emails on random holidays, you reduce the chance of your email being ignored. Each day of the year celebrates something different. Choose one that resonates with you and use that day to thank your customers. When expressing your gratitude, tie it to the holiday and offer a discount or giveaway to your loyal customers. 3) Celebrate birthdays Send an email to your customers to wish them a happy birthday. This is a non-salesy and warm way to maintain a positive relationship with your customers.