The page may seem like a fluke, but nothing could be further from the truth. The spin-off Proper Tasty , aimed specifically at people in the UK, is the fastest growing page BuzzFeed has launched. In just one month, the page has gained 3.7 million followers and over 190 million views . Numbers that the average marketing manager can only dream of. However, 'tasty content' b2b email list can be accessible to everyone, if you keep a few things in mind.
1. Show, don't tell
Show, don't tell is a principle that Tasty executes perfectly. You won't find a chef in the videos explaining "that you have to stir well" or "that you can turn the meat". The images show that. And that makes content powerful. Therefore, always try not to leave anything to guess in visual content. Don't say what you do or are going to do, but show what you do.
It is important to always keep in mind that the person on the bus or train should also be able to watch your video. And it is often socially unacceptable to watch videos on the train with the sound on. Therefore, think of images that speak for themselves, although a simple subtitle can also be sufficient. Is the context of your video not clear without sound? Then there is a big chance that you will miss the thumb-stopping moment, we just scroll on.
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