According to Google, unnecessary server hops and HTML redirects

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This causes hundreds of milliseconds of extra latency. For this reason, we strongly recommend that webmasters minimize the number and, ideally, eliminate redirects altogether.

Always adjust internal links in your content to reflect business owner data the new URL, especially after implementing redirects. Internal redirects slow down your server, add complexity, and annoy users.

Setting link targets
Have you ever been browsing the web and every hyperlink you clicked opened in a new tab? Pretty annoying, right?

Unfortunately, understanding the correct behavior of link targets still confuses most users. To make it as simple as possible, the best practice according to the latest WCAG 2.1 guidelines is as follows:

- Internal links open in the same tab.

- External links open in the same tab (with some exceptions).


"Tab fatigue" is a frustrating phenomenon for mobile users that can negatively impact their web browsing experience. This problem occurs when new tabs or windows automatically open while navigating the web , which can lead to a cluttered experience and increased frustration.

To avoid this, it is a good idea to implement a strategy of opening internal hyperlinks in the same tab. This minimizes "tab fatigue" and increases the likelihood that the user will stay on a given domain longer. This practice not only improves the user experience, but also provides better data for tracking in Google Analytics , which is a key aspect of WordPress SEO and user experience management. Implementing this practice can achieve better SEO results and promote a more favorable user experience overall.