The effectiveness of subliminal advertising

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Or if you have social sharing buttons, you want them to click on them.

to find out what works.

One option is to change the layout – perhaps more visuals will help to engage and engage them.

You can also try engaging with plain text and visual (HTML) emails . Most brands think HTML layouts are better because they are more attractive.

However, Hubspot's research shows that it does reduce open and click-through rates.


Source: Hubspot


The only way to achieve the best engagement is to test and find out what your audience likes.



Poptin is an easy-to-use platform – plus there’s a free version available to try today. Sign up and start creating opt-in popups that capture leads before they leave your website, reach a specific area of ​​your page, or other parameters you set.

Once you're ready to launch your email campaign, you can use the data here as a guide to get started.

Have you started testing your campaigns yet? Let us know what you learned in the comments!

Here is a compiled list of tools, software, and resources to chinese student data improve email deliverability and ensure emails arrive in your inbox and not in your junk or spam folder, gleaned from the answers to this question:

DeBounce - Email list cleaning service DeBounce allows you to upload and verify email address lists quickly and securely based on these steps
Spam testing

from landing in the spam folder, but always remember to add value first and use some technology to improve your email marketing.