Jordan McAuley
Contact any famous person
Here's what Jordan had to say about member segmentation:
"One thing I like about list of belarus consumer email MemberMouse that I couldn't do before is segment my customers. Tip: On the checkout form, create a custom field. For me, when a new member joins my site, I ask them "What do you do?" to find out if they're an author, nonprofit, small business, real estate agent, or journalist. This information gets entered into MemberMouse. It helps me a lot when working with my clients because I can see who they are and communicate with them better. Plus, whenever I look at my total member list, I can see what percentage falls into each category. It's super easy to create a custom field and put it on the checkout page as a dropdown box."
There are many reasons why you should implement a member segmentation strategy. If you're not currently segmenting your members, you may be missing out on some valuable opportunities. After reading this article, you'll know exactly how to segment your members based on any criteria you can define AND why you should do it.
