Increasing organic traffic is not easy even for a digital marketer. Understand more about organic traffic, its meaning and benefits before you master how to increase it.
Read more in the article below!
What is Organic Traffic?
Before reviewing organic traffic further, we need to know what traffic is first. Traffic is the number of visitors who come to your website page . There are two types of traffic that your website can get , paid traffic and organic traffic.
Paid traffic is web traffic that you get by spending money on paid telegram database promotions or advertising. While organic traffic is the opposite type, where you can get traffic without placing ads.
Organic traffic is the number of visitors who come to a website through unpaid or natural search engine results. When a user searches for a particular keyword in the search field, the search engine will display a list of relevant websites.
This term, also known as organic traffic, occurs when users click on non-paid search results and enter that website.
If your website contains the right keywords and has good performance, it is likely to appear on the first page of the search. Then when users click on your website and visit it, you will get organic traffic .
Organic traffic is one of the most valuable sources of traffic for a website. Compared to paid traffic, organic traffic tends to have higher conversion rates and lower visitor acquisition costs.
By focusing on SEO optimization and relevant content marketing strategies, websites can increase organic traffic. This traffic can also help increase your web visibility in search engines. These things will have an impact on driving conversions and sustainable business growth.
Why Websites Need Organic Traffic?
Not a few people wonder why websites need to get organic traffic, even though the process is not easy? There are many things you can get from good organic traffic .
One of them is to improve website performance and make the website easy to find by the target audience. If the organic traffic of the website is good, then the search engine will include it on the first page of search results.
The process of getting organic traffic tends to be longer than through paid traffic. If you apply paid traffic, your website page can appear at the top as an advertisement in search results. But unfortunately, most people are lazy to click on search results that have advertisements attached to them.
The importance of organic traffic lies in its high quality. This traffic represents users who are actively searching for information or solutions that match the keywords they entered. This indicates greater interest and intent from visitors, potentially leading to higher conversion rates.
Therefore, organic traffic is widely targeted to improve the performance of the website and business as a whole. Although it takes time and a process that is not short, the results obtained are commensurate with the effort you put in.
