Table of contentswhat is an email marketing campaign?Effective email marketing campaignsbest turkey mobile phone numbers databasecampaign exampleshow to execute an email marketing campaignlet s get started.What is an email marketing campaign?An email marketing campaign is a scheduled series of emails used to nurture leads and current customers to encourage engagement and increase sales. Each individual email leads to a specific call-to-action, I.E. Getting users to sign up, book a call, continue reading, or add a product to their cart.

Email campaigns are an important part of inbound marketing, an ongoing process and philosophy coined by hubspot in its early days where marketers meet buyers in whatever stage of the journey they re in.Inbound marketing acknowledges that not everyone is ready to buy from you at this exact moment, which is why email is such an important channel. It helps you stay top-of-mind by providing communication to their personal inbox, and you can do it at scale with marketing automation software.