Your brand's engagement on social media is key to making your investment in quality content pay off.
Creative productions will be shareable as they are adapted and disseminated to the different social media that govern success in digital marketing.
Facebook and Twitter are two of the most popular social networks with the largest number of users. These two platforms are positioning themselves highly in terms of e-commerce. They are where video content is mainly successfully distributed.
Also essential is a presence on YouTube , the site par excellence for promoting audiovisual production.
Pinterest is one of the main platforms for sharing images and infographics indonesia whatsapp mobile phone number list and is showing considerable growth in online sales.
In order for your brand to be valued and known, you must also promote it in the right places. A good way to get included in the circles that interest you is to know how to handle yourself on platforms such as Linkedin or Google+ .
Credibility is built with promotion in the right places #contentmarketing
One of the aspects that stands out in the idea of Content Marketing is social participation . It is very beneficial to generate instances of dialogue and customer participation based on comments.
These comments will not only help you improve, but are essential for achieving sales. Users have become accustomed to consulting opinions before purchasing a product or service.
Responding to questions and asking for feedback will also build transparency and trust that will help position your brand well.
At GenWords we have professionals specialized in each of these postulates, with extensive experience and in constant contact with the new trends that emerge every day in the world of content marketing.
Content Marketing Examples
Content marketing is one of the most powerful weapons a company has to attract and retain customers.
But, like any weapon, it needs to be used correctly to get the expected results, doesn't it?
To help you learn how to use it properly, we'll leave you with some examples of well-done content marketing.
Do you want to know which brands are worth imitating? Let's take a look!
1. Redbull
Red Bull, one of the most well-known energy drinks in the world, might not seem like such a strong candidate for content marketing.
Red Bull Content Marketing Actions:
However, Red Bull's website is an example of well-produced content, and an example of customer service. The company understands that the vast majority of its consumers are lovers or practitioners of extreme sports. For this reason, it created a real hub of relevant and fun information on the subject.
By investing in the production of top-notch multimedia content, with a large amount of interesting photos and videos, the brand does an excellent job of understanding and generating value for users.
The lesson here is clear: find out what your audience likes and give them the best content you can on that topic.
Social media strategy and social participation
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