Google processes an estimated 5.6 billion searches every day

[JoynobAkter]

When to use Google Ads?
With Google Search Ads, your business can reach people at the exact moment they're looking for help.

When to use Google Ads
They help attract customers who are actively searching for your client’s goods or services through a targeted search query.

Search engine results pages (SERPs) provide information in response to user queries; this may include relevant sponsored ads.
with the average person performing between 3 and 4 searches per day. Google does not provide its search traffic statistics.

Therefore, Google Ads is the solution if your client has a list of important keywords and knows that their audience may search for them.

To reach a broader audience, your client’s ads will appear on the Google Display Network, which includes websites that host Google ads. Brand exposure (through demographic and interest-based iran number data targeting) and remarketing to previously engaged website visitors can benefit from such placements.

Combine Google and Facebook ads:
Google and Facebook ads can complement each other in several ways to increase brand awareness, user engagement, and ultimately conversion. After all, it typically takes multiple exposures to your client’s brand before a shopper makes a purchase.

People who see your client’s Facebook ads, for example, may be intrigued by the offer being advertised, but they also want to learn more about your client’s business and the goods and services it offers.

They can take advantage of this by including their brand name as a sort of keyword in search campaigns and then matching the language of their paid search ads to that of their Facebook ads. This tactic directs their icy Facebook audience to the most relevant search results on Google. This not only adds credibility to the brand, but also to the overall marketing message.

Bonus material: What is Google Ad Campaign Management?