The Yoast SEO plugin comes in a free and premium version that offers more additional features, which I will mention later in the article. Yoast SEO offers many useful features that help you optimize your WordPress for SEO. Here are some of them:
Content optimization: Yoast SEO allows you to optimize every page or blog post for keywords.
Google Preview: The plugin offers a page preview (snippet preview) that shows how your website will look in Google search results.
Text readability: Yoast SEO analyzes text readability and gives you actionable tips on how to improve it.
XML Sitemap Generation: The plugin automatically generates and updates an XML sitemap, which helps search engines better understand your website through crawlers. Additionally, we can choose what types of content we want to index.
Title and Meta Description Settings: You can customize titles and meta descriptions for different page types, including posts, categories, and tags.
Schema.org markup: Yoast SEO automatically adds Schema.org markup to your site, which helps search engines understand the context of your page.
Integration with Google Search Console : Allows you to monitor data such as positions or traffic.
It’s worth remembering that while the free version of Yoast SEO offers many useful features, the premium version offers additional tools and support that may be valuable to more advanced and demanding users.
Yoast SEO Wordpress Plugin - Install
Installing the Yoast SEO plugin on WordPress is easy and skype database usually takes no more than a few minutes. Here’s how:
After logging in to your website, go to the administration panel.
From the menu on the left, click "Plugins" and then "Add new".
List of plugins installed on wordpress
In the search box, type “Yoast SEO” and press enter.
In the search results, find the “Yoast SEO” plugin and click “Install Now.”
entering "yoast seo" in the plugin search engine and installing Yoast
Once the installation is complete, click "Enable".
Once activated, Yoast SEO will appear in the left menu in your admin panel.
plugin installed in wordpress menu
Done! The plugin has been installed and you can now proceed to configuring it.
Basic Yoast SEO Plugin Setup
After installing and activating the Yoast SEO plugin on your site, the first step is to perform basic configuration. Setting up your site is very easy and shouldn’t be a problem even for someone who is completely new to the subject.
First setup
To go through the plugin setup, find Yoast SEO in the left-hand menu, click “General,” then “First-time setup.”
In the first step, which is SEO data optimization , the plugin will analyze the page similarly to Google. Additionally, any technical issues that may arise will be fixed automatically without having to do it manually. The analysis does not take long, but if the page is quite extensive, it may take longer.
The Yoast - SEO data optimization
In the next step ( website representation ) you need to choose whether the website should represent a given organization or a person.
If you have social media profiles such as Facebook or Twitter for a given organization, you can provide them in step three. If you selected a person in the previous step, not an organization, this step will be different.
The penultimate step is about personal preferences, in which the Yoast SEO plugin asks if we consent to the monitoring of our data across the site in order to improve the plugin.
That's all for now - the last step completes your setup.
