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How can you make sure you’re always at the top of the conversation? Show that you’re a good listener and are always trying to help future clients run their business more efficiently. If you’re told that it’s not the right time to talk, ask about the best time to follow up.
If a prospect tells you that they already have a similar solution in place, be empathetic and find out if there are any additional benefits your service can provide.
Tip 9. Agree to the next step.
Every successful cold call should end with a clear understanding of what’s next. Once you’ve discussed the service, be sure to summarize what was discussed and agree with your prospect on the next steps.
Is it an email invitation to sign up for your service? Will you follow up with someone else in the company? Before you hang up, always make sure both parties are clear about what actions should occur after your conversation.
Tip 10. Get referrals.
Finally, in case you end up talking to someone who is indecisive or tells you that it is inappropriate to contact them, make sure you have the phone number and email address of the person you should talk to, and make a note of the best time for you to contact him/her.
Tip 11. Evaluate.
Remember, practice makes perfect. Not every call you make or call you make will be successful and lead to a closed deal. So, taking notes and reflecting on how your calls went is part of developing your sales skills and closing more deals in the future.
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I hope this article has given you some helpful tips and tricks on how to successfully handle a surprise call and turn an unpopular call into a fun, warm, and friendly experience.
By following this advice, you should be able to close more deals, and onboarding new customers should be a great experience. While sales strategies and techniques may evolve over time, the basics of human connection will always remain the same.
Author Bio:
Michal Kouril is a Growth Hacker at CloudTalk , a call center software company. When he's not working on data, content, and paid campaigns, he enjoys working out and catching up on new TV shows.
