Korea Data

Being on the first page of Google is what every site tries to achieve by working on its SEO . The ideal is to be at the top of the search results and to achieve this, some are willing to pay. This is called SEA or Search Engine Advertising . A small drawback is that the links obtained through SEA ...

More and more creators prefer to use the “Follow” button on LinkedIn. Here’s how to change the “Connect” button to the “Follow” button.

On LinkedIn, it has been possible for several months to replace the "Connect" button with the "Follow" button, thus imitating a major function of other social ...

Generative artificial intelligence (AI) has emerged as a transformative force in recent years, particularly in creative fields. Unlike traditional AI, which relies on existing data sets, generative AI systems have the ability to produce entirely new content across a variety of media, such as images ...

In a context where personalization and efficiency have become priorities for companies, artificial intelligence (AI) plays a key role in transforming marketing strategies. During the Salesforce World Tour 2024, several experts spoke about the impact of AI in optimizing marketing processes and lead ...

Why is customer relationship management so important?
Today, the concept of "customer relationship" is at the heart of all marketing and sales strategies. It is an important factor in developing a company's turnover. When you maintain a good relationship with your customers, they will repeat their ...

In both cases, limit the fields to what is strictly necessary for initial lead qualification. The goal is to collect enough information to allow for effective follow-up, without discouraging prospects with a form that is too long. Follow-up is about building lasting relationships with leads ...

As simple as it may seem, writing web content is not easy at first. Whether it's a novel or an article for your blog, it takes time and effort to produce a text that is both well-written and engaging.

That said, the writing process could be even more difficult if you make some common mistakes along ...

Disclaimer: Survey bias is always present
Before we discuss why and how you can avoid response bias in your surveys, we need to clarify one important thing: no survey is completely free of bias. There are many things that can negatively affect survey results.

Common reasons that cause bias ...