UX Research: How to Develop a User Experience Design
Posted: Wed Dec 18, 2024 6:21 am
Since the Internet became the preferred communication window for millions of users around the world, the way people view a website becomes the first impression they have about the brand. Based on that experience, UX research comes into play .
By this we mean that the first impression a person has about how a website looks could lead to that person making a final transaction within a virtual portal, which can progressively become a conversion, one of the main gmx email list foundations of digital marketing .
For this reason, having the necessary tools and strategies to optimize a website is really necessary if we hope to ensure that our website maintains a certain relevance.
Among the metrics of web page design are nomenclatures such as “UX research” (User Experience).
A web development method that allows you to analyze the experience of any user when entering any digital window, whether web pages or applications.
What is UX research?
User experience is one of the most common requirements for web development professionals, although for most people, this term may be somewhat unfamiliar.
Certainly, it is a bit difficult to define the term UX, because there is a lot of controversy surrounding its specific meaning.
According to Kicker Studios CEO Dan Saffer, UX refers to what a customer perceives when using or testing a product and how they view it holistically. From a user's point of view, it doesn't matter how products are made, they are only interested in the product itself.
Based on this, we can infer that:
User experience design is a study of design that aims to create products that solve specific problems for end users , thereby achieving the greatest possible satisfaction and the best experience with a low level of effort.
It could be said that it is a philosophy that uses multidisciplinary techniques, where each aspect that is taken into account must be based on the needs, objectives, motivations, expectations and capabilities of the users.
Importance and origin of the methodology
Although its definition remains very general, due to the great changes that UX (User Experience) has brought about since its appearance in the 90s. The creator of the idea of user experience design, Donald A. Norman , indicates that, when creating the nomenclature, he did so considering endless possibilities.
According to the creator himself in the following quote:
“I coined the term because I thought that human interface and usability were too limited. I wanted to cover all aspects of a person’s experience with the system, including the graphical part of industrial design, the interface, physical and manual interaction.”
By this we mean that the first impression a person has about how a website looks could lead to that person making a final transaction within a virtual portal, which can progressively become a conversion, one of the main gmx email list foundations of digital marketing .
For this reason, having the necessary tools and strategies to optimize a website is really necessary if we hope to ensure that our website maintains a certain relevance.
Among the metrics of web page design are nomenclatures such as “UX research” (User Experience).
A web development method that allows you to analyze the experience of any user when entering any digital window, whether web pages or applications.
What is UX research?
User experience is one of the most common requirements for web development professionals, although for most people, this term may be somewhat unfamiliar.
Certainly, it is a bit difficult to define the term UX, because there is a lot of controversy surrounding its specific meaning.
According to Kicker Studios CEO Dan Saffer, UX refers to what a customer perceives when using or testing a product and how they view it holistically. From a user's point of view, it doesn't matter how products are made, they are only interested in the product itself.
Based on this, we can infer that:
User experience design is a study of design that aims to create products that solve specific problems for end users , thereby achieving the greatest possible satisfaction and the best experience with a low level of effort.
It could be said that it is a philosophy that uses multidisciplinary techniques, where each aspect that is taken into account must be based on the needs, objectives, motivations, expectations and capabilities of the users.
Importance and origin of the methodology
Although its definition remains very general, due to the great changes that UX (User Experience) has brought about since its appearance in the 90s. The creator of the idea of user experience design, Donald A. Norman , indicates that, when creating the nomenclature, he did so considering endless possibilities.
According to the creator himself in the following quote:
“I coined the term because I thought that human interface and usability were too limited. I wanted to cover all aspects of a person’s experience with the system, including the graphical part of industrial design, the interface, physical and manual interaction.”