Geographic segmentation .
Experiment objectives , which can be up to 10.
Technical segmentation , based on JavaScript code, data layer, etc.
Development of more than 100 simultaneous experiments .
Google Marketing Platform Administration .
Implementation services.
This tool is not free, so it sets up a monthly billing.
-Surveys 360: Provides advanced features just for businesses , such as:
Advanced geographic segmentation: segment surveys by zip code.
Remarketing : List-based segmentation that allows you to reach the right users at the right time.
Ideal for large companies that have diverse users, so they need to perform advanced segmentations .
It is paid every month.
Your source of respondents is referred to the online publisher network or Google Opinion Rewards.
Demographic segmentation, by sex, age and geographic location.
Segmentation by user list for which you have the assistance of the Surveys 360 services team.
User and account management, using Google Marketing Platform administration.
Assistance and services.
Legal entity, corresponds to the corporate entity as property.
-Tag Manager 360: Manage tags easily and reliably.
This tool has a service level agreement that covers:
The publication of containers
Access to support specialists
Key Features and Benefits of Google Marketing Platform
As we already know, Google Marketing Platform is a new advertising management platform.
Which contains within itself functions of other tools specialized in advertising and analytics services.
Now, Google Platform Marketing has a number of features. Among yahoo email list them, the following stand out:
1. New product branding
With the emergence of Google Platform Marketing, both logos and names will be seen in:
The products of the platform.
In product interfaces.
Help centers, etc.
2. Home page
The Google Marketing Platform home page will bring together everything related to:
User management
Overview of accounts
Administrative control
The billing of the entire platform
3. Integration center
It will show Google Marketing Platform what your product integrations are.
