URL: Include a URL that you want to drive traffic to like a website or landing page.
Category: Tell people what your business is about without using up bio characters.
Contact details: Help users contact you instantly for questions or comments.
Action buttons: Give users a way to interact with
4. Get verified
Getting verified on Instagram helps establish brand credibility phone number list and gain customer trust. The blue checkmark next to your username shows that Instagram has confirmed that you are who you say you are and that your account is of public interest.
This can lead to increased visibility and engagement, as well as partnerships and collaborations with other verified accounts.
5. Create visually compelling content
Instagram is a media-sharing app after all so if your content isn’t visually compelling, then you’ll have a hard time attracting your ideal audience. Fortunately, smartphones have high-quality cameras and there are lots of free and paid tools, like Canva, you can use to create attractive graphics and videos.
6. Boost engagement with Instagram Stories
Instagram Stories are great for connecting with your followers that feels more authentic and relatable, whether it's a behind-the-scenes look at your business or asking for feedback. For instance, you can use polls, questions, and stickers to engage with your audience and increase your reach.
7. Leverage Reels to connect with your audience
Instagram Reels is a feature that allows users to create short-form videos set to music or audio. With Reels, you can showcase your brand's personality, promote your offers, and engage with your audience in a fun and creative way.
8. Write engaging captions
In addition to posting great content, it’s also important to write engaging captions and use hashtags wisely. Instagram posts allow up to 2,200 characters, but you don’t need to use all of them to have effective captions. Whether your caption is a short quip or a detailed story, it should add value to the content and resonate with your audience.
9. Include hashtags
Hashtags allow users to discover your content and increase your reach while adding some SEO juice to your content. Use relevant hashtags in your posts, stories, and reels to make it easier for users to find your content.
