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Posted: Tue Dec 17, 2024 5:07 am
One of the biggest barriers to buying products online is shipping costs. Consumers would rather drive across town to pick up an item in person than pay for shipping and wait for the item to arrive.
However, many consumers will suffer the wait until they have to pay for the privilege. That's why companies like Refine Packaging, a custom box manufacturer , offer free shipping on all orders over a certain dollar amount.
37. Money Back Guarantee Here
A sure thing. It's rare in life, but it becomes a reality when a company is willing to stand behind its products or services. When you offer a money-back guarantee, consumers feel more confident in trying your product or service.
Most people will not take advantage of this protection. It takes time and effort, so they often do not initiate the return process, even if they are not completely satisfied. Those who do will appreciate that your company delivers on its promises.
38. Best offer only today
This is the concept of urgency at its most powerful. You are telling your customers that the offer will expire after the end of the day . Act now before it is too late.
39. Limited availability
Limited availability is a great call to action for two reasons:
This creates urgency (yes, there it is again).
This indicates that your product is very popular.
After all, you wouldn't have a limited product that wouldn't fly off the virtual shelves. Using this CTA serves as a form of social proof, as well as an incentive to act quickly .
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40. Expires tonight at midnight
This is a more specific version of the “today only” call to action. It provides whatsapp number list pdf a clear end point for the sale so your customers know the clock is ticking.
41. Act quickly or you may lose.
Loss aversion is a common psychological principle. For example, in the 2016 election, many people reported voting against one candidate over another. Voters didn’t want to lose something valuable, so they voted against the candidate they thought would bring about that loss.
This principle can be used in marketing. Tell consumers that they could lose something valuable if they don’t take action now. You can even name what they would miss in the CTA instead of using the more ambiguous “it.”
42. Reserve your seat now
Limited quantities don’t just apply to products and licenses. They also apply to events. If you only have 32 seats for a webinar or in-person seminar, for example, let your audience know.
If they do not register and reserve their seats, they risk waiting until all the seats are taken.
Check out this pop-up from Search Engine Journal. They use this CTA phrase to invite potential customers to share their contact information and reserve a spot on this webinar.
However, many consumers will suffer the wait until they have to pay for the privilege. That's why companies like Refine Packaging, a custom box manufacturer , offer free shipping on all orders over a certain dollar amount.
37. Money Back Guarantee Here
A sure thing. It's rare in life, but it becomes a reality when a company is willing to stand behind its products or services. When you offer a money-back guarantee, consumers feel more confident in trying your product or service.
Most people will not take advantage of this protection. It takes time and effort, so they often do not initiate the return process, even if they are not completely satisfied. Those who do will appreciate that your company delivers on its promises.
38. Best offer only today
This is the concept of urgency at its most powerful. You are telling your customers that the offer will expire after the end of the day . Act now before it is too late.
39. Limited availability
Limited availability is a great call to action for two reasons:
This creates urgency (yes, there it is again).
This indicates that your product is very popular.
After all, you wouldn't have a limited product that wouldn't fly off the virtual shelves. Using this CTA serves as a form of social proof, as well as an incentive to act quickly .
You may also like
7 Ecommerce Lead Generation Tactics in 2024
Data-Driven: How to Calculate Lead Conversion Rate
40. Expires tonight at midnight
This is a more specific version of the “today only” call to action. It provides whatsapp number list pdf a clear end point for the sale so your customers know the clock is ticking.
41. Act quickly or you may lose.
Loss aversion is a common psychological principle. For example, in the 2016 election, many people reported voting against one candidate over another. Voters didn’t want to lose something valuable, so they voted against the candidate they thought would bring about that loss.
This principle can be used in marketing. Tell consumers that they could lose something valuable if they don’t take action now. You can even name what they would miss in the CTA instead of using the more ambiguous “it.”
42. Reserve your seat now
Limited quantities don’t just apply to products and licenses. They also apply to events. If you only have 32 seats for a webinar or in-person seminar, for example, let your audience know.
If they do not register and reserve their seats, they risk waiting until all the seats are taken.
Check out this pop-up from Search Engine Journal. They use this CTA phrase to invite potential customers to share their contact information and reserve a spot on this webinar.