Simple steps to help increase your website conversion
Posted: Sun Dec 15, 2024 11:03 am
The main way to improve CR is a hypothesis. Marketing specialists determine where the conversion rate decreases and build several hypotheses to find the reason.
What to do if your click conversion rate is low:
Test the traffic source (for example, clean up the YAN and disable random sites).
Analyze the target audience (people do not need your product, or the advertising campaign is ineffective).
Rework the offer to emphasize korean email address list the benefits of the product for customers. The phrase "We are a successful construction company" should be replaced with the benefit of customers - "We will build a house from modern aerated concrete in six months."
Rework the ad (reorganize the text, insert different graphics, change the manner of presentation, style). Mistakes made can push away readers, but if they are corrected, a good conversion of the site is quite possible.
Try other platforms for advertising. For example, we advertised gardening training on VK – no applications. We tested Odnoklassniki – CR is growing rapidly.
Check the quality of keywords that may bring in non-targeted customers.
What to do if your click conversion rate is low:
Test the traffic source (for example, clean up the YAN and disable random sites).
Analyze the target audience (people do not need your product, or the advertising campaign is ineffective).
Rework the offer to emphasize korean email address list the benefits of the product for customers. The phrase "We are a successful construction company" should be replaced with the benefit of customers - "We will build a house from modern aerated concrete in six months."
Rework the ad (reorganize the text, insert different graphics, change the manner of presentation, style). Mistakes made can push away readers, but if they are corrected, a good conversion of the site is quite possible.
Try other platforms for advertising. For example, we advertised gardening training on VK – no applications. We tested Odnoklassniki – CR is growing rapidly.
Check the quality of keywords that may bring in non-targeted customers.