Longread: advantages and rules of creation
Posted: Sun Dec 15, 2024 10:55 am
The concept of a longread
The term longread (which means long, read) came to us from the press. This is what voluminous articles with in-depth study of certain issues were called. Longread is, in simple terms, a long story with an analysis of some phenomenon.
The first article in this format was published by the New York Times in 2012. It was the Snow Fall project, written on a whole page. No one had written articles of this size before. It was generally accepted that japan whatsapp number list people were more interested in reading short articles. However, experience showed that the first longread was received with pleasure.
"Snowfall" is a fascinating story about skiers and snowboarders who were caught in an avalanche in the Cascade Mountains of Washington State. The authors of the article tried to immerse readers in their narrative and show them the feelings of people trapped in the snow. A short text was not suitable for this. The multimedia format of the material, divided into blocks by headings, allowed the readers to keep their attention until the very end. Each part of the text was filled with real photographs and facts. That is, the multimedia elements tied the entire story together and harmoniously fit into its format.
Snow Fall was written in the style of journalistic narratives and is a vivid, skillfully presented story from life. It contains elements of scientific and fiction literature, as well as well-researched, accurate information. To write such texts, you need to know the topic and express your view on the problem.
Subsequently, all these principles formed the basis of a new format for presenting materials – longread.
The term longread (which means long, read) came to us from the press. This is what voluminous articles with in-depth study of certain issues were called. Longread is, in simple terms, a long story with an analysis of some phenomenon.
The first article in this format was published by the New York Times in 2012. It was the Snow Fall project, written on a whole page. No one had written articles of this size before. It was generally accepted that japan whatsapp number list people were more interested in reading short articles. However, experience showed that the first longread was received with pleasure.
"Snowfall" is a fascinating story about skiers and snowboarders who were caught in an avalanche in the Cascade Mountains of Washington State. The authors of the article tried to immerse readers in their narrative and show them the feelings of people trapped in the snow. A short text was not suitable for this. The multimedia format of the material, divided into blocks by headings, allowed the readers to keep their attention until the very end. Each part of the text was filled with real photographs and facts. That is, the multimedia elements tied the entire story together and harmoniously fit into its format.
Snow Fall was written in the style of journalistic narratives and is a vivid, skillfully presented story from life. It contains elements of scientific and fiction literature, as well as well-researched, accurate information. To write such texts, you need to know the topic and express your view on the problem.
Subsequently, all these principles formed the basis of a new format for presenting materials – longread.