And often, morts marketing and sales team efforts focus on bringing the telemarketing sms phone number data volume of leads. And the point can not be nullified at once. Based on the current circumstances of your saas businesses, you need to prioritize quantity over quality if you are in the initial stage of the business cycle. Because for brands with less brand awareness, gathering insights on more targeted audience data is critically challenging.

Besides, focusing on the quantity of the leads is also your game if your company offers a less expensive product and has a minimum marketing sales budget. If you have a low-cost sales method that is helping you to scale, adopting a strategy for generating a high volume of leads is a more viable option for you. The gist is without having lead quantity and worrying about lead quality, there's no point.