What cannot be measured cannot be controlled. That is why it is vital to apply measurement strategies to our customer experience management.
However, although we might think that the entire process can be done by simply reviewing comments and interactions, we must know that it is much more than that.
For this reason, it is necessary to have the support of various tools that uk business email list allow us to have objective and clear results. And to help you with this point, here are some options that will be very helpful.
1. HubSpot Service Hub
HubSpot Service Hub is a customer service and management software that allows you to do everything automatically.
Good customer service starts with a quick and efficient response to concerns. That's why this tool gives you a single inbox that includes all of the brand's interaction channels. This allows you to respond more efficiently and comfortably.
In addition to this, it offers you various tools and options from the HubSpot platform. This way, you will have access to free CRM, Marketing Hub, Sales Hub, among others. It is undoubtedly a way to manage your brand and customer service in a unified and comprehensive way.
2. SurveyMonkey CX
SurveyMonkey CX is an online platform for custom surveys . This can greatly help your customer experience management.
Using this tool, you can generate various satisfaction surveys that will allow you to learn about your customers' experience first-hand.
And if you want to go a little further, you can even apply these surveys to your work team. This way you can have a better perception of the internal functioning of the company, which also influences final service satisfaction.
3. Genesys
Genesys is one of the most current and efficient cloud-based customer service platforms available today. A large number of well-known companies use it as part of their customer satisfaction strategies.
This software allows you to have a direct interaction channel with the brand through a contact center. This is managed by your own customer service department, but in a much more optimized and efficient way.
A simple training will be required for the staff in charge of operating the software. It also allows for a personalization of the service and adaptation to the specific needs of each company. You will be able to give your clients personalized and fast attention at all times.
4. Genwords
Genwords offers you a comprehensive customer management service with which you can obtain visible results in your sales. A correct customer experience management must have a good handling of the lead from the first moment and Genwords knows this.
Thus, it takes care of the entire strategy related to the creation and dissemination of content of interest to the client. It also measures results and allows you to have control over which areas to work on.
