Video Marketing offers accessible content for all audiences
Posted: Tue Apr 22, 2025 8:18 am
The consumer public in the agricultural market has many peculiarities that differentiate it from the “traditional” consumer. Among them, our clients highlight the rejection of content with texts – which explains the fear that some companies in the agricultural sector have with e-mail marketing.
Just by mentioning this characteristic, we can already see that video is more attractive to the agricultural public, since, as it is easy-to-consume content, video does not require the same attention effort from the public as text content.
Because of this, video content has the advantage gambling data germany of high engagement power, being able to be shared on different social networks, and persuasion. This is because it allows you to explain complex concepts (something common for agribusiness companies, which have more technical products) in an illustrated way, with short videos and topics explained succinctly.
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It is possible to increase organic traffic with Video Marketing
For those who are not yet familiar with the term, “organic traffic” is considered to be any type of access and interaction with your company's website or social networks without paid campaigns (such as banners on websites and ads on Google Ads, Facebook Ads, etc.).
Anyone who has been working with Digital Marketing for some time knows that organic traffic is one of the keys to success for any company's campaigns and Video Marketing has enormous potential to boost the number of non-paid visitors to your channels.
This is what a study carried out by Wyzlow indicates, in which 76% of companies that used video marketing in their strategies believe that it was fundamental for increasing their organic traffic.
Just by mentioning this characteristic, we can already see that video is more attractive to the agricultural public, since, as it is easy-to-consume content, video does not require the same attention effort from the public as text content.
Because of this, video content has the advantage gambling data germany of high engagement power, being able to be shared on different social networks, and persuasion. This is because it allows you to explain complex concepts (something common for agribusiness companies, which have more technical products) in an illustrated way, with short videos and topics explained succinctly.
New call-to-action
It is possible to increase organic traffic with Video Marketing
For those who are not yet familiar with the term, “organic traffic” is considered to be any type of access and interaction with your company's website or social networks without paid campaigns (such as banners on websites and ads on Google Ads, Facebook Ads, etc.).
Anyone who has been working with Digital Marketing for some time knows that organic traffic is one of the keys to success for any company's campaigns and Video Marketing has enormous potential to boost the number of non-paid visitors to your channels.
This is what a study carried out by Wyzlow indicates, in which 76% of companies that used video marketing in their strategies believe that it was fundamental for increasing their organic traffic.