Google introduces new privacy technology for advertisers
Posted: Sun Apr 06, 2025 4:08 am
Google is introducing a new technology called Confidential Comparison that significantly increases the protection of advertisers' personal data. This technology uses an isolated environment for data processing, thereby minimizing the risks of its misuse. Google plans to gradually introduce this innovation to other advertising solutions. Advertisers can look forward to a higher level of data protection. This innovation allows for secure data processing in an isolated environment, thus minimizing the risks associated with the manipulation of sensitive information.
YouTube Prime Video Ads Now Available in Display and 360 Video
Google is revolutionizing the world of video chinese malaysia data advertising! The company has expanded the availability of First Position ads on YouTube , which are now available through the Display & Video 360 platform. This means that advertisers can now ensure that their ad is the first that viewers see when watching any video on YouTube. This new feature opens up completely new possibilities for brands that want to maximize their audience visibility and engagement.
With First Position, advertisers can make the most of their audience experience before they even start watching the main content. This feature not only allows them to increase brand awareness, but also influence the decision-making process of potential customers at a key stage in their interest cycle. Expanding the availability of First Position to all types of content on YouTube, and not just select inventory, means that advertisers now have a much wider audience at their disposal.
YouTube Prime Video Ads Now Available in Display and 360 Video
Google is revolutionizing the world of video chinese malaysia data advertising! The company has expanded the availability of First Position ads on YouTube , which are now available through the Display & Video 360 platform. This means that advertisers can now ensure that their ad is the first that viewers see when watching any video on YouTube. This new feature opens up completely new possibilities for brands that want to maximize their audience visibility and engagement.
With First Position, advertisers can make the most of their audience experience before they even start watching the main content. This feature not only allows them to increase brand awareness, but also influence the decision-making process of potential customers at a key stage in their interest cycle. Expanding the availability of First Position to all types of content on YouTube, and not just select inventory, means that advertisers now have a much wider audience at their disposal.