The expectation is that we will use social media even more often as an online shopping platform. Partly due to the corona situation, more and more companies and brands have started using social media as social commerce and social shopping will continue to increase in 2022. Another development is the use of video as a content form. With platforms such as TikTok and the Stories function on Instagram and Facebook, short videos will also appear more and more often on your timeline. Furthermore, more augmented reality and virtual reality functions (AR and VR) will be developed and rolled out.
Curious about all 8 social media developments for 2022 mentioned in the infographic? phone number list Then scroll down to view the visual. Click on the image for a larger copy.Good customer service is not just about solving problems. It also offers the opportunity to build a loyal customer relationship. To do this successfully, you as an organization need to be where your customers are. With an increasing number of channels and platforms – from voice to video – it is not easy to keep up with the pace. From Instagram and Twitter to Clubhouse and TikTok, how do you as an organization determine whether you are in the right place?
Ever since the dawn of social media, companies have been eagerly using them to get in touch with their customers and stay in touch. For example, Vodafone reported in 2011 that it was available 24/7. Among other things, via the now defunct Hyves. At that time, (part of) the target group could be found there.