On social media, each post can be south africa phone number resource commented on by other Internet users. Friends : On Facebook, a network of people to which a Facebook user is connected. Sponsored article: or “sponsored post”, is a blog article written with the aim of discussing a product, a brand, an event for payment. Audience (internet): group of people exposed to an advertising message broadcast on a website. The audience is measured in “unique visitors”, “visits” or “coverage rate”. Avatar : photo, image or digital character that represents an Internet user on the Web.
Or companies post content, published in chronological order, and which is usually open to visitors' opinions and discussions. In BtoB, the blog has become essential (SEO, traffic generation, positioning yourself as an expert, etc.). Blogroll : corresponds to a list of “friendly blogs” to which a site refers. Blogosphere : refers to all the blogs existing on the web. Blogger: personInternet user who keeps a blog. Buyer persona : representation of the ideal customer based on demographic information, psychological criteria, motivations or even objectives.
