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Posted: Thu Jan 30, 2025 6:01 am
" On the other hand, ② Iwano-san would probably place importance on information like "what brand it is," "who is using it," and appearance such as "color variations." We have posted a case study on our website from Takenaka Corporation, who created a persona called "Mr. Kato" and are using it in a concrete way. In the case, they say the following: Leaving the persona vague in order to "reach a wide audience" actually led to sending out messages that were packed with what the recipient wanted to say without considering their feelings - Personas became a common understanding that supported the project's progress - Takenaka Corporation's email newsletter project They say that the creation of "Kato-san" helped them understand what was going wrong and what they needed to do.
This is not just something that happens at Takenaka Corporation, but at other cameroon telegram database sites all over the place. In this way, if you have a "persona" that is a concrete image of the customer, it becomes much easier to come up with a plan, and the creative production that matches it becomes more specific and clear. But that's not all personas can do. Calling each other "Kato-san" is the most meaningful thing When creating personas and producing creative work, the most appreciated thing about them is that they help with team building.
By deciding on the persona, when we are in doubt, we can go back and ask ourselves, "What does Mr. Kato think?" It is a treasure for us that this core has not wavered. ~ Personas become a common understanding that supports the progress of projects - Takenaka Corporation's email newsletter project ~ Earlier, I wrote that "personas are created through discussion among all members involved in the planning and creative production of the measures to be implemented.
This is not just something that happens at Takenaka Corporation, but at other cameroon telegram database sites all over the place. In this way, if you have a "persona" that is a concrete image of the customer, it becomes much easier to come up with a plan, and the creative production that matches it becomes more specific and clear. But that's not all personas can do. Calling each other "Kato-san" is the most meaningful thing When creating personas and producing creative work, the most appreciated thing about them is that they help with team building.
By deciding on the persona, when we are in doubt, we can go back and ask ourselves, "What does Mr. Kato think?" It is a treasure for us that this core has not wavered. ~ Personas become a common understanding that supports the progress of projects - Takenaka Corporation's email newsletter project ~ Earlier, I wrote that "personas are created through discussion among all members involved in the planning and creative production of the measures to be implemented.