Overall, a consent management tool is an important part of a comprehensive data protection strategy for website operators to ensure compliance with data protection laws, gain user trust and facilitate compliance and proof to regulators.
marketingDo you have questions?
We have already advised many companies on the introduction of the GDPR Argentina Phone Number Resource and the effort required for a consent management tool is very manageable. In many cases, the biggest hurdle is defining a corresponding strategy. Instead of simply presenting everyone with a cookie banner and no longer receiving any data at all, it is important to comply with the legal framework and continue to process the permitted data.
Sensible consent management can also offer a good opportunity to make data management future-proof and to prepare for a time without cookies (see also Why your previously successful marketing will soon no longer work or Matomo: A good alternative to Google Analytics? ).
You don't have a consent management tool yet? Would you like input on whether your marketing measures are processing the data of your customers and prospects in a legally compliant manner?
