Now that you know how to categorize your leads, let's take a closer look at the issue of lead prioritization. Discover the rates of freelance developers in major cities in France . seo-agency Discover the best rated web agencies according to their field Showcase sites E-commerce sites Mobile applications SEO Online advertising Social networks I discover the best Web Agencies BB Sales Prospecting Techniques – Step : Prospect Prioritization Lead prioritization allows you to gain efficiency, to focus your efforts on the leads that are most likely to convert into customers AND those that have the most value (= the highest potential lifetime value).
The levels of prioritization and ranking are based on the egypt telemarketing data criteria and dimensions studied in the previous paragraphs. Prioritization involves weighting each of the criteria. For example, the potential lifetime time (the potential monetary value of the lead) is a more important criterion than the timing criterion. You must list all the criteria that you want to take into account in the calculation and assign a weight to each criterion, for example by giving it a value between and .
This will allow you to assign a score to each of your leads. bb commercial prospecting lead scoring Note that Lead Management software allows you to automate this lead scoring step and therefore save time. , we advise you to divide your prospects into three or four categories, depending on their level of importance. For example, we suggest a hierarchy into three categories, High, Medium and Low: The High value includes prospects who match all the criteria of your persona, who have needs that your offer can perfectly solve, who are decision-makers, with whom you share relationships (mutual friends on LinkedIn, people who studied at the same university as you, etc.
- Board index
- All times are UTC
- Delete cookies
- Contact us