Why? One customer s ill-gotten email address list can poison the deliverability of the other customers on that shared ip address. You re going to want to hitch your wagon to the light side of the email marketing force if you want your emails to actually get into inboxes.3. Good email address lists aren t for sale.Unless your company is in the middle of a merger or acquisition, you re not going to come across a high-quality email list you can purchase.
If it s for sale, it means the email addresses on it have already been deemed iran mobile phone numbers database non-responsive or unqualified for marketing outreach.While bought email addresses might ve at one time had value, they ve likely been spammed to the ends of the earth — otherwise, they d still be in the desiring hands of the company selling them. Think about it, would you sell or share the email addresses of those who have voluntarily opted in to receive email from you?4.
People on a purchased or rented list don t know you.I referenced this earlier, but it s worth going into some more detail on this subject. Rented and purchased lists are sometimes scraped from other websites, which, I think we can all agree, is a dirty way to acquire email marketing contacts.But let s say the email addresses you re looking to purchase were not taken from another site but rather earned legitimately. Email list purchase and rental companies might tout that those lists are Opt-in.