NeN campaign creativity on the IV cover of l' Internazionale
Posted: Wed Dec 04, 2024 6:11 am
And immediately his boss scolded me: “I’ll give you a maximum of two!!” (I’m joking, obviously). Four, two, to avoid getting confused with the numbers, I’ll introduce you to Francesco right away.
Francesco, for those who still have the chinese overseas america phone number data pleasure of smelling the paper of l' Internazionale , is the copywriter who managed to amaze the defeatists of offline advertising (but also lovers of online advertising). He is in fact the main architect of the texts of the NeN campaigns , the first EnerTech startup in Italy, which appeared on the back cover of the famous international current affairs magazine a few weeks ago.
Interview-with-the-copywriter-Francesco-Morzaniga-Fourth International Cover
Francesco was born in '89 but in his career path he has already had the opportunity to get to know very interesting companies such as Cayenne and Accenture Interactive . Now he is busy writing for an innovative brand that has been able to present itself to the offline world without too many frills.
Hi Francesco! Tell us a little about yourself, who you are and what you do in life.
Hi! I'm Francesco, I'm 31 and I write. Since December 2019 I've been part of NeN, a startup that sells energy and has put language at the center of its business.
Interview copy Francesco Morzaniga
He is Francesco Morzaniga, copywriter
I would like you to reveal to our readers what your path to becoming a copywriter was. Can it be defined as a “regular” path or did you have to face “various and unexpected” vicissitudes?
I would say something in between. The “regular” path to becoming a copywriter is equivalent to attending a master's degree, which I have not had the opportunity to do. Like many, I graduated from a public university and had my share of dead-end internships in companies interested in lowering the cost of labor.
Near my first contract as an “SEO copywriter”, I resigned because I felt it wasn’t for me; after a few months of being unemployed, I passed a test and joined a large agency, first on a trial basis, then with a fixed term. From there it went downhill.
Francesco, for those who still have the chinese overseas america phone number data pleasure of smelling the paper of l' Internazionale , is the copywriter who managed to amaze the defeatists of offline advertising (but also lovers of online advertising). He is in fact the main architect of the texts of the NeN campaigns , the first EnerTech startup in Italy, which appeared on the back cover of the famous international current affairs magazine a few weeks ago.
Interview-with-the-copywriter-Francesco-Morzaniga-Fourth International Cover
Francesco was born in '89 but in his career path he has already had the opportunity to get to know very interesting companies such as Cayenne and Accenture Interactive . Now he is busy writing for an innovative brand that has been able to present itself to the offline world without too many frills.
Hi Francesco! Tell us a little about yourself, who you are and what you do in life.
Hi! I'm Francesco, I'm 31 and I write. Since December 2019 I've been part of NeN, a startup that sells energy and has put language at the center of its business.
Interview copy Francesco Morzaniga
He is Francesco Morzaniga, copywriter
I would like you to reveal to our readers what your path to becoming a copywriter was. Can it be defined as a “regular” path or did you have to face “various and unexpected” vicissitudes?
I would say something in between. The “regular” path to becoming a copywriter is equivalent to attending a master's degree, which I have not had the opportunity to do. Like many, I graduated from a public university and had my share of dead-end internships in companies interested in lowering the cost of labor.
Near my first contract as an “SEO copywriter”, I resigned because I felt it wasn’t for me; after a few months of being unemployed, I passed a test and joined a large agency, first on a trial basis, then with a fixed term. From there it went downhill.