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12 tips to increase Christmas sales with email marketing

Posted: Tue Jan 07, 2025 8:35 am
by sakib30
Increasing Christmas sales with email marketing is not only possible, but it should become a ritual for your business.

In fact, the holiday season is the most anticipated time for any company. And a date like Christmas, where gifts are constantly given, cannot go unnoticed in your digital marketing strategy.

Christmas brings to a close the digital marketing calendar afghanistan number screening that has guided you so much this year. And why not end the year on a high note? If that's what you want, you need to get started as soon as possible.

In fact, before the peak season arrives, you need to make sure your customers know about your offers and about you. And better than ever.

Keep in mind that during these days, and until Christmas is over, most of the users who make up your target audience will be exposed to continuous impacts. But when they buy, they will only have certain brands in their top of mind. And those will be the ones that take the prize. Do you think you occupy that place?

Regardless of your answer, you should know that to increase Christmas sales with email marketing you need to put all your effort into it.

It is the golden opportunity to grow, as the graph shows, the channel with the highest ROI is email .

What else do you need?

How to increase Christmas sales with email marketing 1.- Work on a Christmas calendar
Increase Christmas sales with email marketing

As you can see, calendars are more than useful for achieving good organization. But, above all, for being clear about when Christmas really begins.

The key days are clear. And so are the holidays. But when do people start buying gifts? That's where you need to focus, because the earlier you are, the more likely you are to be chosen. And it will also help you when designing your email marketing campaign.

Keep in mind that if you work on a Christmas calendar, you will have an advantage. If you anticipate the most important events and plan your strategies, when the time comes you will have everything ready and you will avoid unforeseen events.

So, the time has come to set all the special dates that will take place during this season, both those before Christmas and those after.

If you look at the calendar, the key dates for increasing Christmas sales with email marketing would be:

Black Friday.
Cyber ​​Monday.
Christmas Eve.
Christmas.
End of the year.
New Year.
Three Wise Men.
And then the sales would begin, a date that you should prepare for as soon as you finish your Christmas strategy.

2.- What is your goal?


It's normal that you want to increase Christmas sales with email marketing. Others, on the other hand, already have good streaks during the year and take advantage of these seasons to build customer loyalty .
Therefore, once you have created your calendar, you will have to focus on your objectives. And this aspect is emphasized because although everyone wants to sell more, many companies get distracted and end up creating confusing campaigns.

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In fact, the moment you identify your main goal, both the design and the content of the email will be influenced.