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Posted: Tue Jan 07, 2025 5:22 am
by Arzina333
“Below you can also see a 'like' button and of course you would be doing me a great favor if you clicked on it!”

This call not only resulted in many likes but also in many reactions (thanks but also questions and answers from readers). This added value of readers made the article rise and when you search for “Facebook like” today, you will also find it:



It may not seem worth it, but when you look at the results below, you will know otherwise. An overview of the results of related searches in the 2 months after the article was posted:


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Use a knowledge base!
I still write articles for specific longtail keywords, but also articles with basic information about my field. For example, I have an article with the title "what is Google Adwords?". I also took the first kenya phone data place in Google for the term "AIDA Formula".


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However, I do not want such articles on my blog, because the level is too low for my regular readers and I therefore see it as a bit of blog pollution . However, that is no reason not to offer these articles, because they are searched for every day and I have that information at home, so why should I not share it?

That's why I put such articles in a separate section on my website, which I call the Knowledge Base . I see it as a mini Wikipedia for my field, where I can put all the basic information for anyone who is interested. I have divided my field (internal marketing) into all kinds of categories and when you click on such a category you see all the underlying articles, such as here in the Google Adwords category.