We should not be guessing on their ability to get to those outcomes

[nishat@264]

This is why we have a hiring process for employees, right? We ask them questions. There are a lot of marketers. We give them homework. We want to evaluate their likelihood to be able to get there, and we set expectations, objectives and tie with them in the organization.

We don't simply hand them down and say, Figure this out. That's another key part of building them towards success on those outcomes. That's about giving them the tools and resources that they need. From the customer side. We need to do that same thing. We need to make sure that we're having direct line communication like we talked about on the webinar example.

What are your pain points, What are you trying to solve saudi arabia whatsapp resource for? What are your questions? That's how we can evaluate. Okay, well, that's going to help you get to this outcome rather than saying, Well, I know because now we're talking to the wrong people, the wrong target audience, we don't know what they need and our messaging becomes wishy washy.

So direct lines of communication constantly, if you repetitive repeating the same information over and over, realigning expectations, realigning pain points, starting with those outcomes is always the way to go.

Daniel Burstein: Yeah, and I know what you need is usually turns into Here's what our company needs to meet our goals, right? It's not what.

Ashley Levesque: The customer needs in know a relationship that I have personally, Has that ever worked where I've said, No, no, no, I know what you need to bring up. It never goes well.