WhatsApp Business: nine tips to make the most of the app’s features
Posted: Sun Jan 05, 2025 9:07 am
WhatsApp Business was an adaptation to the new functionality that the app has acquired over time. Today, WhatsApp is not just a simple messaging app, but rather a work tool for all types of professionals and companies of all sizes, from micro to multinational. The almost immediate adoption of the tool by companies has led to the app gaining new features for those who need to use it commercially. The good news is that WhatsApp Business has maintained its simplicity, so conversations with family members or customers can take place with the same ease. That is why today there are more than a billion devices with WhatsApp Business installed worldwide.
Want to make the most of all the features of WhatsApp Business ? Check out these tips?
Respond quickly
Did you know that messages answered in less than 15 minutes earn a company a badge in the “about” section? Having this reputation is important for marketing , but responding quickly creates a greater connection with the customer and increases satisfaction.
Monitor behavior
WhatsApp Business has a feature that allows you to send an automatic response to a specific question. Therefore, monitor the main questions asked by customers and create an automatic response. In addition to saving time, you can also respond more quickly.
Standardize service
There are products and services with a fixed price, but others israel whatsapp number database require a personalized quote. For example, a computer technician will not be able to give you a repair price before evaluating the computer. Therefore, it is possible to set a limit for expectations with an automatic message, such as “We only send a quote after evaluation”. This way, the customer will know which demands can be met through the app and which ones can be met in person.
Know how to answer all types of questions
WhatsApp Business can be used to answer questions ranging from simple to more delicate and thorny. Questions about billing, for example, can be answered privately, including the name of the person who is answering the message. This is an attitude that shows respect and that the customer is not being exposed to all employees.
Embrace everyday conversations
If customer service is provided in person in a relaxed manner, just because communication is done via WhatsApp Business does not mean it has to be informal. Conversations with customers should be conducted in the same way as they would be on a daily basis. You can use emojis, stickers, etc., but of course it has to match the style of the business and the in-person service.
Receive messages on WhatsApp Business via social media
On Facebook, you can advertise using the “send a WhatsApp message” option. This type of ad only works with WhatsApp Business and provides direct contact between the company and the customer.
Share content via status
WhatsApp Business status allows you to share images, GIFs, texts and videos that are available for 24 hours. It is a great tool for promoting ads and engaging customers.
Avoid spam
Sending too many messages per day can cause customers to report the number as spam. Depending on the case, the number may even be banned by the platform. The tip is to use common sense and not turn a sales opportunity into harassment and annoyance.
Think about it: during the Covid-19 pandemic, WhatsApp Business allowed millions of establishments around the world that had stopped offering in-store services to continue selling with delivery services through orders placed through the app. It was a simple and agile technological solution that guaranteed income for companies and service to people in social isolation.
Want to make the most of all the features of WhatsApp Business ? Check out these tips?
Respond quickly
Did you know that messages answered in less than 15 minutes earn a company a badge in the “about” section? Having this reputation is important for marketing , but responding quickly creates a greater connection with the customer and increases satisfaction.
Monitor behavior
WhatsApp Business has a feature that allows you to send an automatic response to a specific question. Therefore, monitor the main questions asked by customers and create an automatic response. In addition to saving time, you can also respond more quickly.
Standardize service
There are products and services with a fixed price, but others israel whatsapp number database require a personalized quote. For example, a computer technician will not be able to give you a repair price before evaluating the computer. Therefore, it is possible to set a limit for expectations with an automatic message, such as “We only send a quote after evaluation”. This way, the customer will know which demands can be met through the app and which ones can be met in person.
Know how to answer all types of questions
WhatsApp Business can be used to answer questions ranging from simple to more delicate and thorny. Questions about billing, for example, can be answered privately, including the name of the person who is answering the message. This is an attitude that shows respect and that the customer is not being exposed to all employees.
Embrace everyday conversations
If customer service is provided in person in a relaxed manner, just because communication is done via WhatsApp Business does not mean it has to be informal. Conversations with customers should be conducted in the same way as they would be on a daily basis. You can use emojis, stickers, etc., but of course it has to match the style of the business and the in-person service.
Receive messages on WhatsApp Business via social media
On Facebook, you can advertise using the “send a WhatsApp message” option. This type of ad only works with WhatsApp Business and provides direct contact between the company and the customer.
Share content via status
WhatsApp Business status allows you to share images, GIFs, texts and videos that are available for 24 hours. It is a great tool for promoting ads and engaging customers.
Avoid spam
Sending too many messages per day can cause customers to report the number as spam. Depending on the case, the number may even be banned by the platform. The tip is to use common sense and not turn a sales opportunity into harassment and annoyance.
Think about it: during the Covid-19 pandemic, WhatsApp Business allowed millions of establishments around the world that had stopped offering in-store services to continue selling with delivery services through orders placed through the app. It was a simple and agile technological solution that guaranteed income for companies and service to people in social isolation.