Get consent for each

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What do the new rules require? One-to-one consent – When generating leads, you must obtain the consumer’s express written consent separately for every organization that contacts them using robocall or robotext technology – it’s no longer enough to rely on blanket lists or specify multiple partners. Clear and conspicuous disclosure – You can’t bury the disclosure in fine print, hide it in a hyperlink or make it barely visible – the disclosure must be “apparent to a reasonable consumer”. Logically and topically related calls – If the user does give consent, it is only valid for “logically and topically related calls”.

To give an example, a user enquiring about auto insurance might not have provided valid consent to receive marketing calls for debt consolidation. Documentation of consent – Since the burden of proof is on the texter or caller, it’s more important than ever to document consent, so that you can prove that it was collected if challenged. Growform’s -click integrations with Trustedform and Jornaya make this simple. How to get compliant with the FCC Lead Generation Rules – individual lead buyer rather than brazil phone number list a long list If you’re currently listing a number of businesses who might contact the user, this will not be compliant under the new rules: This form is not compliant because it does not gain consent for each individual partner – rather, it attempts to gain consent for a long list of partners.

Instead, you must gather consent for every partner who will contact the user via robocall/text. This is straightforward if you’re selling exclusive leads to a single buyer – this is a minimal example of a form we that believe would fulfil the requirement of one-to-one consent: This form specifically refers to a fictional company, Partner Marketing LLC, who will be contacting the user. Need to create a form like this? Growform lets you create FCC compliant forms with ease. This example covers exclusive leads to a single buyer, but what if many companies might contact the lead? We cover this in the multiple buyers scenario.