Types of Affiliate Marketing
Posted: Sat Dec 28, 2024 6:24 am
CPA networks
CPA (Cost Per Action) networks are platforms that connect advertisers with partners. Businesses offer participation in various advertising campaigns where you need to perform target actions. For example, attract customers to leave applications, subscribe, register or make purchases. For each completed action (conversion), the advertiser pays a reward.
Direct cooperation
Direct cooperation involves concluding a contract directly between types of nurse databases the company and the partner without the participation of intermediaries. This allows for more flexible and beneficial conditions for both parties. Direct cooperation usually requires greater management and control efforts, but can also ensure more effective promotion. For example, it is possible to work on the reselling scheme, which we described above.
Multi-Level Marketing (MLM)
Multi-level marketing, or network marketing, involves creating a network of partners who not only promote the company's products themselves, but also attract new participants. Each level of partners is paid a commission for the actions taken by those they attracted. Partners also usually purchase the company's products at a reduced price.
For example, partners of NL Internetional, Amway and other similar companies work according to this scheme.
Referral programs
Referral programs are a form of affiliate marketing where a company rewards its existing customers for bringing in new ones. Such programs are often used in the B2B segment, where loyal customers can recommend services to their partners and colleagues, but they are also applicable to B2C. An example in the B2B segment is the referral program from OneSpot.
CPA (Cost Per Action) networks are platforms that connect advertisers with partners. Businesses offer participation in various advertising campaigns where you need to perform target actions. For example, attract customers to leave applications, subscribe, register or make purchases. For each completed action (conversion), the advertiser pays a reward.
Direct cooperation
Direct cooperation involves concluding a contract directly between types of nurse databases the company and the partner without the participation of intermediaries. This allows for more flexible and beneficial conditions for both parties. Direct cooperation usually requires greater management and control efforts, but can also ensure more effective promotion. For example, it is possible to work on the reselling scheme, which we described above.
Multi-Level Marketing (MLM)
Multi-level marketing, or network marketing, involves creating a network of partners who not only promote the company's products themselves, but also attract new participants. Each level of partners is paid a commission for the actions taken by those they attracted. Partners also usually purchase the company's products at a reduced price.
For example, partners of NL Internetional, Amway and other similar companies work according to this scheme.
Referral programs
Referral programs are a form of affiliate marketing where a company rewards its existing customers for bringing in new ones. Such programs are often used in the B2B segment, where loyal customers can recommend services to their partners and colleagues, but they are also applicable to B2C. An example in the B2B segment is the referral program from OneSpot.