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Jennifer Lopez also used a Branded Hashtag to promote her song

Posted: Thu Dec 26, 2024 4:07 am
by khatunhumaira
In fact, as far as other social channels are concerned, no hashtag has an official owner. Of course, to be able to use a hashtag exclusively, there is a price, and a rather high one at that. In fact, the average cost is calculated at around $150,000, for six days. For example, let's say we are an athletic apparel company that has just launched a new T-shirt, called “Goal Shirt.” We could create a Branded Hashtag, such as #InMyGoalShirt, where we encourage other TikTok users who have purchased our product to post a video of themselves exercising in our shirt.


Pa Ti. The hashtag is called #PaTiChallenge, and the singer posted a video of herself dancing, encouraging TikTok users to take part in the challenge by replicating the choreography. The hashtag #PaTiChallenge, in this case, got 2.4 cayman islands whatsapp number data billion views. Hashtag Challenges can be featured on TikTok’s Discover page , where users can find new Challenges and browse trending hashtags. The Discover page is similar to Instagram’s Explore page. 4. Brand Takeovers Brand Takeovers are an ad format that can include TopView, In-Feed, and Branded Hashtags all at the same time.


They can also be videos, gifs or static images. In this case TikTok offers only one activity per day, and the initial cost is around $50,000 per day. Guess, the popular fashion company, ran a Brand Takeover on TikTok to advertise its new jeans. In six days, their TikTok account gained over 12,000 new followers and generated a total engagement rate of 14.3%. Their brand takeover included Top View, Branded Hashtags and In-Feed ads. Factory Communication TikTok example Guess 5. Branded Effects Branded Effects ads use 2D, 3D, or Augmented Reality (AR) to add product images into TikTok videos.