You don’t want to wait on hold or get stuck in a never-ending email thread with a customer service representative.
When you don’t get answers or solutions quickly, you country email list develop a negative perception of a company. On the one hand, as far as we know, it’s not the customer service reps’ fault— they’re doing the best they can with every call! —but we still get frustrated when our issues aren’t resolved.
On the other hand, businesses need to keep their customers happy, especially when they are looking for support.
To provide customers with the answers they need in a timely manner, companies are turning to self-service tools now more than ever .
