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3) Identify your target :
Lead generation on LinkedIn means first of all creating lists of contacts potentially germany phone number library interested in the products/services offered and using them to create interest. For this reason, the first step you need to take is to identify the target you want to address. You need to understand what the people you are aiming to intercept want, what their needs, requirements and problems are; how your company can help them solve their problem by selling a product/service. Once you have identified who the interesting contacts are and why, request contact and always personalize the message. Sending standard requests at random will not make you look good, much less immediately filling them with proposals for appointments and/or sales.
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4) Create content regularly :
Before you immediately attack with what you sell, offer valuable content through posts, guides, etc. and your connections will look for you when they need it. The sale, in this case, will not be direct: it will be necessary to set up a specific editorial plan for LinkedIn to promote the content in order to increase interest from potential target customers. The key word in this case is continuity: it will be much easier for you to get new connections and followers if you always tell something interesting and relevant for your audience (guides and tutorials, pdfs, texts with images or videos, which always refer to a call-to-action in order to collect new contacts).
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