How Mott & Bow Achieved 100,000+ Subscribers & 10%+ Popup Conversion Rate

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sheikh12345
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Joined: Tue Dec 10, 2024 3:08 am

How Mott & Bow Achieved 100,000+ Subscribers & 10%+ Popup Conversion Rate

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Mott & Bow is an innovative DTC brand redefining how people shop for premium denim and casualwear.

Launched in 2013, the brand’s mission is simple: deliver high-quality jeans and tees at fair prices by cutting out the middlemen.

No department store markups here—just affordable luxury delivered straight to your door.

The challenge
Like any growing brand, Mott & Bow nepal phone number list needed to convert the traffic they worked so hard to get.

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The company’s marketing strategy was solid: Google Ads, Facebook Ads, SEO, and brand building brought in a steady stream of visitors. Many of these potential customers landed straight on category or product pages, skipping the homepage entirely.

Sounds great, right? Well, not so fast…

While Mott & Bow was seeing tons of traffic, they were also seeing a lot of missed opportunities. Many visitors would browse but leave without making a purchase. That’s when the brand realized they needed a way to engage these new visitors and give them a compelling reason to convert.

The solution
Mott & Bow turned to lead generation popups to solve their conversion dilemma.

They implemented the Smart Discount Popup strategy, one of the highest-converting list-building tactics.
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