Longer-form content will show your expertise and leadership in the field. So instead of short articles, plan for 2021 to create long-form content that will engage your readers and keep them on the page for a long time.
Google Discover has been around for a few years, but its user base is growing. It now has 800 million active users . It's another way search engines are using artificial intelligence to improve results and engage audiences.
AI uses human behavior patterns to learn human habits. This way, it can identify quality content that the user will enjoy.
ontent that ranks high. This means that you can't give up on your SEO strategy this year just because organic traffic numbers are up.
5. You need to integrate video into your strategy
seo trends 2021
Video content is another way to make your content stand qatar phone number list out from the vast amount of information available on the internet. Search engines know that people want different ways to engage with your content. To meet these needs, video is an effective way to climb the rankings or continue to hold your place at the top.
With 1 billion YouTube users and estimates that video will outperform all other forms of content in consumption, it's time to add video to your SEO and content strategy.
6. Semantically related keywords matter
We have already discussed the importance of quality content in light of AI. Another aspect is the importance of adding semantically related keywords. This means creating clusters of similar keywords and creating content based on them.
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