Who: companies of federal significance or international businesses with very high turnover.

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What product is offered: no restrictions - it can be either innovative or quite standard.

Advertising budget: allocated and approved systematically, here it is a formalized process. At the level of large brands, the idea that something can be done without a budget is basically unacceptable.

Adequate tools for this level: you can use the entire list of channels and tools. Moreover, systemic marketing with end-to-end analytics is required in full only here - at high turnover.

Which contractor to choose: Often, a large company forms a full-fledged in-house team, rather than assigning diverse tasks to one employee. Such a company's own marketing department can work with an outside contractor. It makes sense to choose one of the top agencies.

It is natural for the biggest brands to demand that the agency do the job at a world-class level. Creativity, experimentation and a systematic approach are important. The average agency is unlikely to be effective here.
What product is offered: no restrictions - it can be either innovative or quite standard.

Advertising budget: allocated and instagram database approved systematically, here it is a formalized process. At the level of large brands, the idea that something can be done without a budget is basically unacceptable.

Adequate tools for this level: you can use the entire list of channels and tools. Moreover, systemic marketing with end-to-end analytics is required in full only here - at high turnover.

Which contractor to choose: Often, a large company forms a full-fledged in-house team, rather than assigning diverse tasks to one employee. Such a company's own marketing department can work with an outside contractor. It makes sense to choose one of the top agencies.

It is natural for the biggest brands to demand that the agency do the job at a world-class level. Creativity, experimentation and a systematic approach are important. The average agency is unlikely to be effective here.