Ecommerce businesses and content creators can integrate TikTok with website builders like Wix and WordPress through dedicated plugins. These plugins help businesses embed TikTok videos, connect TikTok Shops, and track ad conversions directly on their websites.
3. Third Party Integrations
There are a large number of applications for third-party integrations, from engineer datamessaging to process automation. You can connect to software such as CRM and e-commerce platforms such as Hubspot and Salesforce
For example, you can connect TikTok Messaging and TikTok Messaging Ads to respond.io, an AI-powered customer conversation management software. It has advanced features like a no-code automation builder, broadcast capabilities, and an AI agent to help convert customers.
You can also connect platforms like Zapier and LeadsBridge, which allow businesses to connect TikTok with thousands of apps without requiring coding. These third-party tools act as connectors, allowing businesses to automate lead collection, sync customer data, and trigger actions based on TikTok interactions.
Bonus Integration: Pixel TikTok
TikTok Pixel is a piece of code you can place on your website that allows you to share events on your website with TikTok. The Pixel can be used with any TikTok for Business tool to:
Measure traffic on your website
Measure your advertising campaign performance with TikTok Ads Manager
Optimize your campaigns and find new customers
So, you know the types of TikTok integrations available to you, let's take a look at how you can get started.