Lead Generation on LinkedIn: Where to Start?

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mahindra
Posts: 6
Joined: Tue Dec 03, 2024 3:56 am

Lead Generation on LinkedIn: Where to Start?

Post by mahindra »

LinkedIn is the main channel when it comes to B2B. It is a great channel, where people and companies connect in a completely different way than other social media and there is plenty of valuable content to interact with.

The use of LinkedIn for lead generation, however, must be contextualized within the funnel.

In fact, you need to ask yourself if you can intercept your audience with finland phone number library content that is useful for all three phases of the funnel, asking yourself questions like:

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Are you doing awareness to reach the widest possible user base?
Are you encouraging people to consider your product or service by nurturing the relationship you have established with them?
Have you recently produced and shared any strictly sales -oriented content , such as case studies?
Once you have analyzed your content strategy and reviewed your editorial plan, you are ready to make LinkedIn one of your most fertile communication channels for generating new contacts!

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