The Story Wouldn’t Go Away. First, The

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Giving Podcasts And Purpose A Listen As Spring Sprung, We Talked About Podcasts Because Youtube Got Into The Podcasting Business. They Announced The Ability To Create And Label Podcasts On The Platform, Allowing People To Listen Or Watch. They Also Offered Up New Measurement Techniques. Youtube Podcasts Didn’t Shake Up The World This Year, But The Platform Has Become The Most-used Podcasting Platform.

The Summer Saw A Pushback On Purpose-driven Marketing. Contention cyprus phone number material Arose As Marketing Programs Focused On Social Issues, As Exemplified By The Trouble That Bud Light’s Use Of Dylan Mulvaney During Pride Month To Promote Its Products On Instagram. Company Tried To Backtrack And Apologize For Offending People.



Then, The Company Threw The Marketing Team Under The Bus And Blamed Declining Sales At The Feet Of Their Missteps. By The End Of The Year, Many Articles Had Appeared On Purpose-driven Marketing That Included Mentions Of The Potential Risks It Brings. Robert Says He Expects Brands To Double Down In And Get Even More Involved With Social And Cultural Issues.