Some people hate pop-ups. There’s no denying that, but they still look at them left, right, and center on websites.
Why? Because they work. There is no simpler explanation than that, and there is plenty of data to back it up.
In this case, you country code +56, chile phone numbers can convert up to 7% of abandoners into email subscribers if you offer a discount on your next purchase (Getsite Control).
You can reduce abandoned sales by 13.5% if you encourage customers to complete their checkout with a coupon (Getsite Control), so it’s safe to say that popups can increase conversions, sales, and newsletter signups. They’re also great for generating leads.
And if used correctly, it won't hurt your search engine optimization (SEO) efforts or your rankings on Google.
In this guide, we’ll share seven key elements to help you nail your pop-up campaign and score the conversion rates you’ve always dreamed of.
What is a website pop-up?
Website pop-ups are small windows that appear, or “pop up,” from various corners of a web page while you are visiting a website. They typically contain offers that call for action from the user, such as:
Subscribe to our newsletter
Unlock discount coupons for certain products
Register for the webinar
Marketers use them for different purposes, such as generating leads, converting, driving more sales , or promoting special offers.
On websites, pop-ups appear when a site is first visited, either immediately after the site loads or a few seconds later.
Certain actions also trigger pop-ups, such as scrolling or clicking a button, or when a visitor is about to leave your site. These are exit intent pop-ups , and we’ll explore them in more detail in a later blog post.
The image shows a countdown timer popup made from Poptin, which creates a sense of urgency among users to take the desired action.
How to Increase B2C Engagement: 7 Key Elements of a Successful Pop-Up Campaign
-
- Posts: 10
- Joined: Thu Dec 05, 2024 5:22 am