With the right approach to setting up advertising, your products or services will be displayed only to interested users. Advertising is the engine of trade, and advertising that hits the target is a reliable tool in the fight for the first customer.
contextual advertising
6. Wholesale sales
Wholesale sales are often more profitable than retail sales because of their consistency. That is, a wholesale buyer is more likely to buy goods from you again and again, while a retail buyer will only buy from time to time, or even just once.
But it is more difficult to set up wholesale sales. Firstly, you will need more goods, and this, in turn, entails higher costs. Secondly, in the case of wholesale, your buyers are not individuals, but companies. Convincing them to choose your store is not easy.
How to find wholesale buyers:
Direct mailing. Write commercial letters to companies that might be interested in your product. Describe what benefits they will receive from working with you now and in the future.
Participation in trade shows - specialized exhibitions nepal phone number library where manufacturers/sellers demonstrate their products to potential buyers.
Contextual advertising. Also, to increase the recognition of your own brand, use message boards.
It would also be a good idea to indicate wholesale prices and terms of cooperation with wholesale buyers on the website of your online store.
7. Everyone loves gifts
A free offer or a drawing of a desired prize will never go unnoticed by potential customers. Before you start selling through an online store, hold a small contest. Choose your product or service as the main prize. This way, you will warm up interest in the brand and gain customer support.
example of a prank
8. Grow your social media accounts
It is almost impossible to start selling online without a page on popular social networks. This is where the life of modern society is in full swing. Advertising works more powerfully here, and strong visual images play with the imagination and push for purchase.
But not all social networks are equally suitable for online trading. Choose those platforms where your potential buyers most often sit. Statistics collected by specialized resources, such as Statista, will help you figure this out.
9. Video content is no worse than photos
It is known that people perceive any information well visually. It is one thing when you are shown a photo of a product, and another thing when this picture comes to life. And even talks. That is why presentations of stores, products and services are a phenomenal success on YouTube and Tik-Tok. Here you feel realism, trust and the desire to make a purchase grow.
example of video content
Such video reviews can be published in a blog. Moreover, owners of stores on the Weblium platform can add a link to a video to the product card so that the customer can examine the product from different angles.
10. Creative approach
It may seem that surprising the modern consumer is almost impossible. How to make the first sale if the competition is huge? There is a good way - shock content and surprise therapy! Do something unusual, start a wave of discussions, attract attention.
Viral content always gets a lot of likes and increases reposts. This means that your name will be more often in the view of buyers. Anything can go viral: a video, infographics, podcasts, articles, gifs, and images.
11. Become an expert
People tend to listen to the opinion of an expert, to trust someone who gives really useful and truthful information. Attract well-known specialists in your niche to cooperate. Interview them, record podcasts or streams. Over time, when your store gets popular, you too will become such an expert and will be able to teach other people how to increase online sales.
Conclusions
We know for sure that each of these tips works. Together or separately, they can bring results. Act based on the niche and target audience you need. The main thing is not to forget that you need to work for a long-term result, gain trust and bribe with sincerity.
