..storiesresourcestopicsresearchtraining & Educationeventsadvertisehow To Use canada phone number material Testing To Create A CompetitiveApril 17, 2024 | Content Operationsare You Motivating Your Audience To Take Action? How Do You Know Which Creative Assets Make Your Audience Take Action? Understanding How Your Audience Interacts With Your Creative Is Critical To Generating Leads, Increasing Sales, And Retaining Your Readers.
But Knowing Who Is Performing Better Is Not Just About Numbers. It's An Art And A Science. This Requires Trial And Error And A Lot Of Creative Juice. One Of The Best Ways To Approach These Motivations Is Through A/b Testing - Comparing The Performance Of One Creative To Another.
