Refusing to use Google Analytics

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analytics

Here is a list of indicators you should pay attention to during SEO analysis:

Organic Traffic This is the number of visitors who came to your site from search engines. An increase in organic traffic can indicate better keyword rankings, a more effective content strategy, etc.
Conversion Rate This is the ability of your website to convert visitors into customers or leads. Track the number of site requests, newsletter signups, sales, and other conversion metrics.
Engagement metrics – These show how interested your visitors are in your content. They can include time on site, page views, bounce rate, and other metrics.
Social media metrics . If you have pages on these platforms, monitor the number of followers, user engagement with your posts, and other social indicators.
Also, keep in mind that keyword rankings can be somewhat volatile uk whatsapp number database and changeable. For example, Google constantly updates its search algorithms, which can affect your site's position in search results. Also, competition can increase or decrease, which also affects the ranking of the web resource.

So, when you analyze your site, focus on which metrics you need to improve. For example, if you notice that you have a high bounce rate, you may need to improve the quality of your content or the visual design of your resource to make it more appealing to visitors.

The second mistake in SEO analysis is not using Google Analytics . This is a free and quite useful website analysis service from Google. Here are some tips that will help you use it effectively to analyze your website's SEO:

Set up Google Analytics by creating an account, configuring your site settings, and adding tracking code to your property.
Use custom reports. These are necessary to analyze specific SEO-related metrics, such as organic traffic, keyword rankings, and backlinks. You can create custom reports using the templates provided by Google Analytics or your own.
Analyze traffic sources. This is necessary to determine which channels bring the most visitors to your website. This information can help you optimize your SEO strategy and focus on the highest traffic sources.
Monitor bounce rates . This is the percentage of visitors who leave your site after viewing only one page. A high bounce rate can indicate problems with the user experience or the content of your resource.