Once it started allowing businesses to use the platform for reaching out to their customers, these diverse messaging types became a great way to engage customers and deliver useful information directly to their phones.
As each type of message serves a unique purpose, it allows you to cater to various kinds of situations and handle the communication needs of your customers. Having said that, since there are numerous types Australia Phone Numbers messages that you can send via WhatsApp, you need to have complete knowledge of these messages and how you can customize them to fit your requirements.
That’s why, in this article, I have collected a list of all the types of messages that you can send over WhatsApp so that you can make the most of your WhatsApp marketing.
Types of WhatsApp messages
WhatsApp is much more than a normal messaging platform that allows you to only exchange information. It is a complete marketing and communication app that supports a wide range of messages ranging from a simple text message to highly engaging video ones.
With that said, let’s explore these message types in detail:
Text messages
As the name suggests, text messages are the simplest kind of messages where you share information using nothing but text. These messages are the backbone of WhatsApp communication as they are quick, straightforward, and perfect for instant messaging.
An example of a WhatsApp text message.
Text messages are the easiest to customize since WhatsApp allows basic text formatting. For example, you can use asterisks (*) for bold, underscores (_) for italics, and tildes (~) to strikethrough the text.
On top of that, you can send links in your messages by embedding them within the text. These links act as natural CTAs to direct customers to your website or relevant landing pages.
Multimedia messages
The fact that makes WhatsApp stand apart from other text-based messaging apps is its ability to send multimedia messages to your customers. These messages include images and videos, which are powerful tools for visual communication, further improving overall sales engagement.
An example of a WhatsApp multimedia message.
You can attach pictures and videos to your messages to grab customers’ attention and convey information in a much more engaging way. WhatsApp does offer some basic editing tools, such as cropping and adding captions to your media before sending.
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Document messages
WhatsApp allows you to share documents using the app, making it incredibly convenient for your business to send PDFs, Word documents, Excel sheets, and product brochures.
